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Give Potential Buyers A Virtual Tour Of Your Home

  19 Oct 2017

Given the importance of online property portals, most people would agree that the property market and estate agency sector has been transformed by the internet and evolving technology. It is therefore also important to realise that as technology is continually evolving and improving, so are the opportunities in the property market. One way in which a seller or an estate agent can reach out to potential buyers in an effective manner is by offering a virtual tour of the home that is on the market.

Some of the key reasons why you should offer a virtual tour of your home include:

  • Viewers increasingly want video content and images
  • This content is better for users on smartphones and tablet devices
  • It creates a better image of the seller and estate agent in the mind of the viewer
  • If rival estate agents don’t offer this video service, your listing stands out for the better
  • This is a very convenient way for potential buyers to get a better understanding of your home

All of these reasons are strong enough to decide that a virtual tour is worth adding to your online promotional efforts so when you have all of these reasons added together, this is an option that you need to have.

A virtual tour offers convenience to all potential buyers

In selling your property, it makes sense to make life as convenient and as straightforward as possible to potential buyers. You should be looking to appeal to as many people as possible and you should be looking to make your home look as appealing as possible. There are no arguments that images of a good quality home are far more appealing than a mere description and by the same token, a virtual tour of your home is going to be more appealing than a handful of pictures.

Allowing potential buyers to walk through a property from the comfort of their own home ensures they have a better understanding of the size of your home and of the flow of the property. We’ve probably all seen homes on the market that look very appealing but which are reliant on good quality images and photographs shot from a flattering angle. By offering people the chance to take a walk through your home, it is likely that the viewer will feel more confident about the representation on offer. If you have a good quality home, adding in a virtual tour of the property should give potential buyers more confidence in the property, which can only lead to more interest and requests for a viewing.

You can create the best possible version of your home with a virtual tour

There is still a chance to stage property for a virtual tour, so the selling party should still be able to create the best possible impression. Moving furniture in and out of rooms will create more space during the shooting process and it is always worthwhile to take the time to find the best light and the best angles to shoot from. While offering a virtual walkthrough is a good step forward from just offering images, it makes sense to create the best possible virtual walkthrough that you can.

There is also the fact that the technology that allows virtual tours to take place is improving all the time. While the majority of users are pleased to have the chance to take a virtual walk through a property, how would they feel if they could click a button that takes them to a different room or shows them the property with different colour walls? The rapid rate of progress in this field means that potential buyers will soon be able to see what a property looks like with their finished decoration plans in place, even before they have stepped foot into the property. Even if this is still far from a common option at the moment, the technology is available and it shows why there is a need to get involved with virtual tours if you are looking to sell property.

When it comes to selling your home, it makes sense to utilise every tool and advantage that you have. If you have a great looking home and you know how to present it in the best manner, you will find that offering a virtual tour of your property is an excellent way to sell your home.


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